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When Daewoo entered the UK car market in spring...

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eurotox2000

Font-lingvo: Angla

When Daewoo entered the UK car market in spring 1995 it was hardly known at all, its cars were tehnically average and had an unfashionable country of origin (Korea).With around 40 carmakers, the market was crowded. Less than half of these had market shares of over 1%. Many companies had a " Buy UK" or " Buy European" policy for their fleet purchases, which account for about half of all cars purchases.

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Daewoo

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Rumana

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iepurica

Cel-lingvo: Rumana

Atunci cÃ¢nd Daewoo a intrat pe piaÅ£Äƒ britanicÄƒ Ã®n primÄƒvara anului 1995 era o marcÄƒ aproape necunoscutÄƒ, autoturismele sale erau modeste din punct de vedere tehnic ÅŸi aveau o Å£arÄƒ de origine nu tocmai la modÄƒ (Corea). Cu 40 de producÄƒtori de autoturisme, piaÅ£a era deja aglomeratÄƒ. Mai puÅ£in de jumÄƒtate din aceÅŸtia aveau acÅ£iuni la bursÄƒ peste 1%. Multe firme aveau o politicÄƒ â€œCumpÄƒraÅ£i produse britaniceâ€ sau â€œCumpÄƒraÅ£i produse europeneâ€ pentru loturile achiziÅ£ionate, care conteazÄƒ pentru aproximativ jumÄƒtate din toate achiziÅ£iile de autoturisme.

Laste validigita aŭ redaktita de iepurica - 15 Decembro 2006 08:17